General Sales Manager

General Sales Manager – Superior Chrysler Dodge Jeep Ram
Sault Ste. Marie, Ontario
Full-Time | In-Store

-. About Us
Superior Chrysler is a proud, community-rooted dealership serving the Sault Ste. Marie
region with a legacy of excellence, trust, and performance. As a top-performing Chrysler,
Dodge, Jeep, and Ram retailer, we are committed to creating an exceptional experience for
both our customers and our team.

We’re currently seeking a General Sales Manager (GSM) to lead and elevate our sales team.
This is a key leadership role ideal for a high-performing, accountable, and inspiring
individual ready to build on our momentum and take our sales operations to the next level.

-. Key Responsibilities
 Oversee and manage all sales operations (new, used, finance).
 Recruit, train, and coach a results-driven sales team.
 Set and track monthly performance targets across all departments.
 Implement structured desking, CRM usage, and process adherence.
 Collaborate closely with the Dealer Principal and department leads on pricing, inventory, and strategic planning.
 Ensure a best-in-class customer experience from initial contact to final delivery.
 Monitor key metrics: lead conversion, VPA, gross per unit, closing ratios, CSI scores.
 Coordinate digital and in-store promotions with marketing partners.
 Champion compliance, ethics, and professionalism across the showroom.

-. Qualifications
 Minimum 5 years of automotive sales experience, with 2+ years in a leadership role (GSM or Sales Manager).
 Proven track record of growing volume, gross, and team performance.
 Strong understanding of desking, CRM tools, digital retail, and inventory management.
 High emotional intelligence, with a passion for developing people and culture.
 Knowledge of PBS, Dealertrack, or similar systems is an asset.
 Chrysler, Stellantis, or multi-brand experience preferred but not required.

-. Compensation & Perks
 Performance-based compensation package with $150,000+ earning potential
 Signing bonus available for exceptionally qualified candidates
 Relocation assistance and moving expenses available for out-of-town hires
 Strong, loyal customer base and high-performing store
 Executive-level support from ownership and collaborative management
 Ongoing training, career growth opportunities, and a voice at the leadership table
 Access to manufacturer programs, incentives, and resources
 A fast-paced but balanced work environment that respects both drive and well-being

-. How to Apply
Email your resume and a brief cover letter to [email protected] with “GSM
Application – Superior Chrysler” in the subject line. All applications will be held in strict
confidence.

Be part of something exceptional.
At Superior Chrysler, we don’t just sell vehicles — we build careers, teams, and reputations.
If you’re ready to lead with integrity, passion, and performance — we’d love to meet you.